I’m probably not the only person on Earth to wonder why someone thought it would be a great idea to make another sequel to seminal horror movie The Blair Witch Project, especially given that 1/ the original movie was 17 years old when this sequel was released, and 2/ Book of Shadows: Blair Witch 2, was a bad movie rushed to capitalize on the success of the original, and failed badly both critically and commercially. As of me writing this (January 8, 2017), Blair Witch has a worldwide gross of $45M on a $5M budget, making it more successful than Book of Shadows on paper, but the harsh reality is that in terms of present value of money, and ticket prices outstripping inflation, Blair Witch took in far less money from the public. It may have made a decent profit, but it failed to catch the attention of the public at large.
AT THE FOOTHILLS OF MADNESS 